Tuesday November 17th, 2015

2ND FOOD FOR SUCCESS CONFERENCE 2015

The conference 2ND FOOD FOR SUCCESS CONFERENCE 2015 was successfully held under the auspices of the Association of Greek Food Industries (BTD), the Commercial & Industrial […]
Tuesday November 17th, 2015

Win customers by pricing on the value you offer!

Although it is a strategy which is not widespread, it gains ground since it is in line with the marketing objectives that promote a company’s products […]
Tuesday November 17th, 2015

Meet Generation Z, the new profitable target group!

Τhe millennials generation (or Generation Z), are those born between 1980-2005. Although these people are not yet financially active, it is estimated that their consuming habits […]
Tuesday November 17th, 2015

Innovative ecological plastic packaging with a bright future!

Undoubtedly one of the most dominant trends in the packaging industry is the environmental friendliness.
Tuesday November 17th, 2015

The rising middle class in Brazil hides profits for brands!

Brazil has the sixth highest GDP in the world and its population is approximately 200 million, of which a high percentage belongs to the middle class […]